The South Apparel – Celebrate Style & Individuality

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Woman wearing a light blue dress with ruffled sleeves on a white background

Woman wearing a floral dress on a white background

We Are THE SOUTH APPAREL

What you want is HERE!

Woman wearing a white blouse and light blue jeans against a white background

Person wearing a white blouse and light blue jeans on a plain background

Cute. Confident. Unapologetically you.

We ignite self-expression through trend-forward fashion curated for today’s bold, dynamic young woman. Every piece is designed to help you shine, stand tall, and stay ahead of the curve.

See Our Collections

Shop Laura Park Designs

Laura Park Designs 5x7 Acrylic Picture Frame

Laura Park Designs 5x7 Acrylic Picture Frame

Regular price $58.00 USD

Regular price Sale price $58.00 USD
Laura Park Designs Fleece Blanket

Laura Park Designs Fleece Blanket

Regular price $66.00 USD

Regular price Sale price $66.00 USD
Laura Park Designs Brooks Avenue Jewelry Case

Laura Park Designs Brooks Avenue Jewelry Case

Regular price $52.00 USD

Regular price Sale price $52.00 USD

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Woman wearing a light blue jacket on a white background

Woman wearing a dark gray coat with gold buttons on a white background

CIAO MILANO

We got you covered!

The Tess Jacket

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En Saison

$158.00 USD

$158.00 USD

Sale Sold out

Shipping calculated at checkout.

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The Sale Edit

Hinkley Sweater in Gray

Hinkley Sweater in Gray

Regular price $170.00 USD

Regular price ~~$0.00 USD~~ Sale price $170.00 USD
Antonia Bag

Antonia Bag

Regular price $70.00 USD

Regular price ~~$0.00 USD~~ Sale price $70.00 USD
Needlepoint Icon Christmas Ornament

Sale

Needlepoint Icon Christmas Ornament

Regular price $18.00 USD

Regular price ~~$30.00 USD~~ Sale price $18.00 USD

Sale
GLASSHOUSE Sunsets in Capri Gift Set

Sale

GLASSHOUSE Sunsets in Capri Gift Set

Regular price $45.00 USD

Regular price ~~$75.00 USD~~ Sale price $45.00 USD

Sale

Visit our store!

Get ready to rock looks ranging from eclectic and trendy to classic wardrobe staples at our store: The South Apparel at 110 North Broad Street, Bainbridge, GA!

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Looking forward to meeting you!

View our extensive range of designs

Exquisite jewelry & accessories complete your look

Exceptional service is our priority

Choose from private collections & sought-after designers

New Arrivals

ASTR The Label Bayley Dress

ASTR The Label Bayley Dress

Regular price $198.00 USD

Regular price Sale price $198.00 USD
ASTR The Label Kattie Dress

ASTR The Label Kattie Dress

Regular price $158.00 USD

Regular price Sale price $158.00 USD
ASTR The Label Cordey Top

ASTR The Label Cordey Top

Regular price $109.00 USD

Regular price Sale price $109.00 USD
Catrina Top in Heather Oatmeal

Catrina Top in Heather Oatmeal

Regular price $84.00 USD

Regular price Sale price $84.00 USD
Maverick Jacket in Turbulence

Maverick Jacket in Turbulence

Regular price $128.00 USD

Regular price Sale price $128.00 USD
Natalia Mini Dress in Vintage Indigo

Natalia Mini Dress in Vintage Indigo

Regular price $158.00 USD

Regular price Sale price $158.00 USD